Popupsmart is a popup builder that helps you create website popups and collect contact information. Connect Popupsmart to Omnisend to synchronize email addresses, phone numbers, and custom properties from your popup.
Benefits
Synchronize contacts collected through Popupsmart.
Pass email addresses and phone numbers to Omnisend.
Store additional popup data as custom properties.
Use synchronized contact data in Omnisend campaigns and segments.
Before You Begin
Make sure you have an active Popupsmart account.
Create a popup in Popupsmart.
Make sure you can access the popup’s Publish settings.
Keep your Popupsmart and Omnisend accounts open during setup.
Setup Process
Step 1. In Omnisend, go to Apps → search for Popupsmart → click Connect Now. Enable Contact Synchronization integration feature and copy the webhook URL generated by Omnisend.
Step 2. In Popupsmart, open the popup you want to connect. Go to Publish → expand Integrations → click Add integration. Search for Webhook and click Connect.
Step 3. When accessed, enter a name for the connection, such as Omnisend Contact Synchronization → paste the Omnisend webhook URL into the URL field → Click Save.
Step 4. Return to Omnisend and save the changes.
Once the webhook is saved and enabled, Popupsmart sends contact data to Omnisend.
What Data Is Passed
Popupsmart synchronizes the following contact data to Omnisend:
Field name | Type | Description |
Standard field | The contact’s email address (synced with non-subscribed status). | |
Phone | Standard field | The contact’s phone number (synced with non-subscribed status). |
Custom properties | Custom properties | Additional information collected through the popup. The available properties depend on your Popupsmart configuration. |
FAQ
What should I check if contacts don’t appear in Omnisend?
Check that:
Contact Synchronization is enabled in Omnisend.
You copied the correct webhook URL.
The URL was added to the correct Popupsmart popup.
The webhook connection is saved and enabled.
The popup is published and collecting contact information.
If the issue continues, recreate the webhook connection and try again.
Didn't find the answer to your question? Reach out to our Support Team through the in-app chat or at [email protected] – our team is available 24/7.

