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Integrate Loyaltify.io with Omnisend

Learn how to connect Loyaltify.io to Omnisend

Written by Armintas Griežė

Loyaltify is a loyalty platform that helps businesses manage customers, loyalty cards, campaigns, and transactions. Connect Loyaltify to Omnisend to synchronize Contact information and track newly created transactions as a custom event.


Benefits

  • Synchronize Email and Phone fields from Loyaltify.

  • Keep contact information up to date when customers are created or updated.

  • Trigger Automation Workflows when a transaction is created.

  • Use transaction activity in segmentation and personalized marketing.

Before You Begin

  • Make sure you have an active Loyaltify account.

  • Make sure you can access Integrations in Loyaltify.

  • Keep your Loyaltify and Omnisend accounts open during setup.

Setup Process

Step 1. In Omnisend, go to Apps → search for Loyaltify.io → click Connect now.

Enable the Contact Synchronization & Transaction integration feature and copy the webhook URL generated by Omnisend.

Step 2. In Loyaltify, go to Integrations. Find Webhook and click Connect.

Step 3. Paste the Omnisend webhook URL into the Endpoint URL field. Under Authorization, leave Authorization type set to None. Once the webhook is configured, Loyaltify sends the selected events to Omnisend when the corresponding activity occurs.

What Data Is Passed

Contact Fields

Loyaltify synchronizes the following contact fields to Omnisend:

Field name

Type

Description

Email

Standard field

The customer’s email address.

Phone

Standard field

The customer’s phone number.

loyalty_points

Custom Property

Loyalty points (passed with a custom event)

Contact information is synchronized when a customer is created or updated in Loyaltify.

Custom Event Name

Description

Loyaltify – Transaction Created

Triggered when a transaction is created in Loyaltify.

FAQ

Which Loyaltify events should I select?

Select the following events:

  • Customer created

  • Customer updated

  • Transaction is created

Which event triggers the custom event in Omnisend?

The Transaction is created event triggers Loyaltify – Transaction Created in Omnisend.

What should I check if the data doesn’t arrive in Omnisend?

Check that:

  1. Contact Synchronization & Transaction is enabled in Omnisend.

  2. You copied the correct webhook URL.

  3. The URL was added to the Endpoint URL field in Loyaltify.

  4. The three required webhook events are selected.

  5. You saved the webhook configuration.

  6. If the connection still doesn’t work, reinstall the app.


Didn't find the answer to your question? Reach out to our Support team through the in-app chat or at [email protected] – our team is available 24/7.

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