We fully understand that sometimes it makes more sense to downgrade your subscription and put your marketing on pause, whether it is a seasonal change or a complete business closure.
In this article, we'll review all of the options and help you pick the one that suits your needs best.
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Downgrading subscription
If you want to downgrade your subscription from any upper plan to the lower one, proceed to your Store settings → choose to Manage your plan → click on the Downgrade button next to the selected pricing plan.
If you choose to downgrade your subscription from a more expensive plan to a cheaper one, we will restart your subscription date for another 30 days.
💡Imagine you paid on April 6th and decided to downgrade on April 20th. Your billing cycle (30 days) is not yet over, but it will restart on April 20th and will last for another 30 days once you select to downgrade.
Anything extra you have on your subscription budget from the unused days will be used towards a downgraded subscription payment. If you don't have enough money from the old plan to cover the new price, we will charge you for the difference. If you have more than needed, your next month's subscription will be discounted.
💡For example, on April 6th, you paid 59$ for the Pro plan, and on April 20th, you decided to downgrade to the Standard plan for 20$. Out of 30 billing days, your Pro plan was active only for 15 days, which means that 29,5$ is still on your Omnisend balance.
This way, you will pay 20$ for the new Standard plan on April 20th, and you'll have 9,50$ left on your Omnisend balance for the next billing cycle. Basically, you won't need to pay on April 20th at all, and the next billing cycle will be discounted by 9,50$ for you as well.
Canceling subscription
There are two ways to proceed with your subscription cancellation. You may either Freeze your subscription or downgrade to the Free plan.
If you choose to Freeze your subscription:
you will be charged 50 USD, and your subscription will remain active until the end of the current billing cycle;
all of the assets you have created will remain in your account, but the features provided with paid plans will be blocked;
you will be able to use all of the features provided on the Free plan. See the complete list;
your account will stay active for 12 months, even if you don't log in during the whole period.
Note! It's possible to freeze your account only once in 12 months.
If you choose to Cancel or Downgrade to the Free plan:
your subscription will remain active until the end of the current billing cycle;
all of the assets you have created will remain in your account, but the features provided with paid plans will be blocked;
you will be able to use all of the features provided on the Free plan. See the complete list;
your store will be deleted automatically after 6 months of inactivity. It is enough to log in to your account to prevent this.
Deleting your Omnisend account
There are a few scenarios when your Omnisend account may be deleted:
automatically when the user hasn't logged in to their account for more than six months (we will send 2 email notifications before deletion, explained below);
Before proceeding with automatic account deletion, we'll send 2 email notifications. The first one is sent 14 days before the actual removal. The second one is sent three days before, and the last email is sent when the deletion is completed.
automatically, in 2 days after Shopify user deletes or uninstalls Omnisend from the apps list or closes the store (all account users will receive an email notification);
manually, per user request.
If you don't want to wait for the automatic deletion and don't want to use Omnisend on the Free plan, you may send a request to our Support Team at [email protected]. The request will be processed within 48 hours, and you'll be notified as soon as we delete an account. Make sure you add your Account name and your store/website URL to the content of the message.
If you face any technical issues or need any assistance, please reach out to our Support Team at [email protected] or via live chat line before making the final decision.