We’re sure you’ve noticed that we’re fully adapting Omnisend from an email marketing tool to a complete omnichannel marketing automation suite. Email marketing will stay at the core of what we offer, but now, you can get so much more out of it with omnichannel integrations and automation, allowing you to centralize many of your marketing operations and tools into Omnisend.
The Standard Plan will undergo some changes that will allow you to completely customize your plan so it works best for your business, including adding modules that will give you more flexibility and new channels such as Facebook Messenger, web push notifications, WhatsApp etc.
This does mean that the prices of the Standard Plan are going to increase on March 6th to reflect those changes so we can continue to offer you the same quality of service that comes with the Omnisend name. Pro Plan prices will remain unchanged.
Here’s what’s going to change:
- No pricing changes for Pro plan customers
- 10% discount on SMS for all Pro customers
- Changes in billing period and range calculation for current and new customers
- Changes in calculation of active subscribers
No pricing changes for Pro plan customers
The pricing changes introduced on February 6, 2019 have no impact on the prices of the ranges for the Pro plan. All current ranges of Pro plan will continue to be priced the same they are priced right now (February 6, 2019).
10% discount on SMS for all Pro customers
Starting March 6, 2019 all Pro plan customers will get a 10% discount to send out SMS campaigns and automations. This discount will be applied to the price of SMS regardless to the recipients country and does not require any additional discount codes to have applied to the account.
Also, regardless when you have upgraded to Pro or purchased your Ad credits, the discount for SMS will be active from March 6, 2019.
This means you will send every 10th SMS for free compared to current pricing. This discount does not apply to Standard pricing plan customers.
Changes in billing period and range calculation for current and new customers
Currently our month-to-month (or year-to-year) billing is fluctuating: if you sign up on the last day of the month, you might be paying for 28 to 31 days depending on the month (February it would be 28, some months 30, other months 31).
We are moving to an industry standard of fixed 30 days billing period starting February 6, 2019. This means that your your credit card will be charged every 30 days or 360 days in case of a yearly plan.
All current Standard plan customers will be moved to a 30 day billing period starting March 6, 2019.
Along with this change you will be able to change your billing ranges during the month. This means that if you have paid for a range of up to 5000 contacts, but want to send a campaign to 6000, you will be able to upgrade and send to such list during the month.
This change will take effect on March 6, 2019 and will be available for all Standard plan customers.
Changes in calculation of active subscribers
Starting March 6, 2019 an active subscriber will be considered the one, which had a subscribed status on your list or received any email in the last 30 days. This means that any decrease (due to a removal) in the number of subscribers before next billing will not take affect on your payment unless 30 days has already passed after the changes as we continue supporting your sent emails, links, and tracking.
- payment is on 5th day of the month
- part of subscribers removed (or unsubscribed) on 20th day of the month
- next payment will not reflect these changes, as these contacts were active in the last 30 days