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Integrate SmashPops with Omnisend

Learn how to integrate SmashPops with Omnisend

Written by Sarunas

SmashPops is a fun, captivating & powerful way to capture more email subscribers using customized gamified pop-ups. Offer your visitors discount coupons in a fun way.


Setup Process

Step 1. In Omnisend, go to Apps → search for SmashPops → click Connect nowCopy API Key.

Step 2. Go to your SmashPops account. Open the Integrations tab and select Omnisend.

Step 3. Paste the API key in the pop-up window and click Add account.

Step 4. To apply custom tags and map data that SmashPops collects to custom properties in Omnisend, go to your SmashPops form settingsData collection.

Step 5. Click on the Omnisend integration.

Step 6. Provide the tag(s) that you want to be applied to contacts collected by this form. Also, select whether you want these contacts to receive the Welcome message (enabling this toggle means that contacts sent by SmashPops will trigger the 'Signup' trigger and receive the same Welcome email you're sending to contacts collected by Omnisend). If you want to send a different email to SmashPops subscribers, it's better to keep this toggle disabled. Proceed to map the remaining properties under the 'advanced fields binding' category to custom properties in Omnisend (it's up to you what names to give to the custom properties).

Note: If you have multiple SmashPops forms, you'll need to repeat this procedure for each of the forms.

Step 7. In Omnisend, check the box I have completed all the steps and click Confirm.

What Data Is Passed

SmashPops passes these contact properties to Omnisend:

  • Email address (subscribed status)

  • Email opt-in date

  • First and last name

  • All the custom properties that were mapped under the form settings

  • Custom tags that were applied in the form settings

Send Welcome Email to SmashPops Subscribers

If you want to send the same Welcome email to SmashPops subscribers that you send to contacts collected by Omnisend forms, you only need to enable this toggle in the SmashPops form settings:

If you want to send a different Welcome email to SmashPops subscribers, you'll need to create a segment based on the custom tag you apply in the SmashPops form settings.

  1. In your form, apply a tag such as smashpops_slotsmachineform.

  2. In Omnisend, go to AudienceSegments → Create segmentCreate from scratch → select the filter 'Tag is' and enter your tag.

  3. Once the segment is created, create an automation workflow based on Entered segment trigger, and select your segment as the trigger filter.

  4. Make sure to include the discount code your customer received in the SmashPops form, using personalization tags.

If you have multiple SmashPops forms and would like to send different Welcome emails for each one, repeat the process and create a different segment/automation for each form.


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