S: Contact Form Builder helps Shopify users create and manage contact forms for their online stores. Connect the app to Omnisend to send form submissions as contacts with a non-subscribed Email status and a configurable tag.
Benefits
Send contact form submissions to Omnisend.
Add form submissions as non-subscribed contacts.
Apply a tag to contacts submitted through the form.
Before You Begin
Make sure you have Startup Plan in S: Contact Form Builder.
Setup Process
Step 1. In Omnisend, go to Apps → search for S: Contact Form Builder → click Connect now → Copy API Key.
Step 2. In your Shopify admin, go to Apps → S: Contact Form Builder → Manage forms. Open the form you want to connect and select the Email Integrations tab.
Step 3. Select Omnisend. Enter a tag in the Add tags field. For example, contact form. Paste the Omnisend API key into the API key field. Click Connect.
After the API key is validated, the form is connected to Omnisend.
What Data Is Passed
The integration sends the following data to Omnisend:
Data | Type | Description |
Standard field | The email address submitted through the contact form. It is synced with a Non-subscribed status. | |
Tag | Tag | The tag entered in the Add tags field, such as |
How It Works
When a visitor submits the connected contact form, S: Contact Form Builder sends the Email address to Omnisend. The contact is added with a Non-subscribed status, and the configured tag is applied to the contact profile. You can use the tag to create a segment of contacts collected through the form.
💬 Learn more: Create & Use Segments in Omnisend.
FAQ
Where do I connect the form to Omnisend?
In Shopify, open S: Contact Form Builder → Manage forms → select your form → Email Integrations. Select Omnisend.
Which information is passed to Omnisend?
The integration passes the submitted Email address and the tag configured in the Add tags field.
What subscription status is assigned to the Email channel?
Email addresses are added to Omnisend with a Non-subscribed status.
Can I choose the tag applied to contacts?
Yes. Enter the tag you want to use in the Add tags field before connecting the form.
What should I do if the API key is invalid?
Make sure you copied the complete API key from Omnisend and pasted it into the correct form’s API key field. If the issue continues, create a new API key and try again.
Didn't find the answer to your question? Reach out to our Support team through the in-app chat or at [email protected] – our team is available 24/7.

