Optinify is a popup app for Shopify. Connect it to Omnisend to send email signups from your popups and add a tag to identify these contacts in your audience.
Benefits
Send email addresses collected through Optinify to Omnisend.
Add your chosen tag to contacts from the popup.
Before You Begin
Install Optinify on your Shopify store.
Setup Process
Step 1. In your Shopify admin, open Optinify → Integration. Find Omnisend and click Connect.
Step 2. In Omnisend, copy the API key you want to use for Optinify. If you need to create one, follow Generate an API Key in Omnisend.
Step 3. Paste the key into the API Key field in Optinify. Enter your chosen tag in Tag Name, then click Connect.
What Data Is Passed
When a contact submits an Optinify email signup popup, their email address and your configured tag are sent to Omnisend.
Data | Description |
Email address | The email address submitted through the popup. |
Tag | The value entered in Tag Name when connecting the integration. |
Note: Contacts who opt in to email marketing through an Optinify signup popup are synced to Omnisend as subscribed to email. This includes new contacts and existing contacts who aren’t subscribed to email. Contacts who previously unsubscribed can resubscribe by providing new consent through the popup. Understand Contact Statuses by Channel.
FAQ
Do I need to create the tag in Omnisend first?
No. You can use an existing Omnisend tag or enter a new tag name when connecting Optinify.
What should I check if the integration doesn’t connect?
Check that the API key belongs to the correct Omnisend store, is active, and was copied correctly.
What if a contact or tag isn’t syncing?
In your Shopify admin, open Optinify → Integrations → Recent sync activity. Search for the email address and click View to check the Omnisend result specifically; a Shopify success alone does not confirm an Omnisend sync.
If Omnisend shows Success, check the correct Omnisend store, exact email address, and configured tag. If it shows Failed, capture the displayed error, if any, and submission time, then contact [email protected]i. Never share your API key.
For help with Optinify or lead sync, contact [email protected]. For help with contacts in Omnisend, reach out to us via in-app chat or at [email protected].