Effective communication is critical to staying ahead of the competition in today's fast-paced business landscape. Whether you're a seasoned marketer or just starting, mastering the art of email and SMS marketing can take your ecommerce game to new heights.
Participating in our webinars will give you invaluable insights into email and SMS marketing and discover the proven strategies that will take your ecommerce business to the next level.
Learn how to craft persuasive email campaigns that captivate your audience and leverage the power of SMS to engage customers like never before.
All webinars are recorded. If you register but cannot attend, you'll receive the recording in your inbox.
Your customer moved on — your automations must follow
When: May 20th, 9AM CT
Your automations can’t afford to stay static while your customer expectations keep evolving. Join James, CEO of Rage Creative, as he shows you how behavior-based automation creates smarter journeys and real results.
You will learn:
What behavior-based email really means.
How to evolve your automations to match modern customer expectations.
New ways to create smarter, more relevant journeys.
These high-ROI emails most brands are missing
When: May 21st, 9AM CT
Upsells don’t end at the checkout — that’s where they start. In this session, we’ll show you how to add overlooked email flows that drive higher AOV and repeat sales without coming off pushy.
You will learn:
How to build automations that boost AOV.
How to turn email upsells into added value, not a hard sell.
Tactics you can add to your flows right away.
The Ecommerce Email Foundation Kit
When: May 29th, 9AM CT
Join us for an exclusive live webinar and Q&A session with Scott Cohen, CEO of InboxArmy, as he discusses the important foundations of great ecommerce email marketing. Starting from the moment of purchase back through all of the hand raises you see in a customer relationship, Scott will showcase the ways you can start or optimize your revenue- and loyalty-generating programs and give you time to focus on the "fun" email marketing things.
You will learn:
About the key moments on which you should focus your initial email marketing efforts.
About the key questions you need to answer for those important segments of customers.
About the key considerations you need to factor into your program builds.
The 7 email segments you should’ve had all along
When: June 3rd, 2025 | 9 AM CT
Stop overcomplicating your segmentation. In this workshop, Sadie, Customer Success Manager at Omnisend, will walk you through the seven foundational segments that can power both your campaigns and automations. Simple, scalable, and shockingly effective — you’ll wonder how you ever worked without them.
You will learn:
What the 7 core segments are and why they matter
How to build and apply them in minutes
Ways to use them across campaigns and automations
The psychology behind a sales email: Triggers, structure, and phrases that sell
When: June 10th, 2025 | 9 AM CT
If your emails aren’t converting, your copy might be the culprit. Join Milda, Senior Content Marketing Manager at Omnisend, as she dives into the psychology of persuasion. Learn how to trigger action, structure your message, and speak the language of conversion — all with real-world examples and practical tips.
You will learn:
The psychological triggers that drive action
How to handle common buyer objections
A step-by-step structure for writing persuasive emails
Go-to phrases for openings, CTAs, and more
Your next 1,000 email subscribers are on your social channels
When: June 12th, 2025 | 9 AM CT
Likes are nice. Subscribers are better. In this workshop, Vai, Ecommerce Marketing Expert, will show you how to turn your social content into a list-building machine. You’ll learn the exact tactics to drive email signups from Instagram, TikTok, and beyond — without paid ads or gimmicks.
You will learn:
How to create landing pages built for list growth
Ways to turn social media content into signup opportunities
List-building campaign ideas you can test this week
Is your segmentation strategy bleeding cash? Here’s how to fix it
When: June 17th, 2025 | 9 AM CT
Segmentation should drive profits, not problems. In this no-fluff session, Wiehan, CEO of Magnet Monster, breaks down why most segmentation strategies fail and how to build a smarter, more adaptive approach. Get a future-ready playbook that turns guesswork into growth.
You will learn:
Why most segmentation strategies fail — and what to do instead
How to build flexible segments that evolve with customer behavior
A practical, scalable approach to grow revenue
AI for email marketing: How to get started
When: June 19th, 2025 | 9 AM CT
AI can supercharge your marketing — but only if you’ve got the right foundation. Stefan Chiriacescu, CEO of eCommerce Today, shows you how to prep your data, streamline your flows, and plug in AI where it counts. Perfect for marketers who want to be smart, not just shiny.
You will learn:
Which email foundations must be in place before adding AI
How to use AI for campaign analysis and optimization
How to apply AI to your overall email strategy
Stay Ahead: Omnisend’s Q2 Feature Drop
When: June 26th, 2025 | 9 AM CT
The wait is over — our Q2 Feature Drop is here! Join Kosta, Agency Partnerships Manager at Omnisend, for a front-row look at the latest tools and updates built to make your marketing smarter and faster. Plus, a sneak peek at what’s next.
You will learn:
What’s new and how to use it
Which updates can make the biggest impact
What’s coming soon (and why it matters)