Whether you're scaling your ecommerce business or just starting out, our expert-led webinars will help you master the fundamentals of email and SMS marketing. Learn how to craft high-converting campaigns, engage customers across channels, and apply proven strategies that drive results.
Browse and register for upcoming Omnisend webinars designed with your growth in mind.
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Before You Begin
Webinars are free and open to everyone.
When you register, the recording is automatically sent to your email.
Each session runs 30–60 minutes and includes a live Q&A.
You can explore all past webinars on our YouTube channel or in our webinar guides.
💡 Some webinars include live giveaways. Look for the 🎁 icon and join live to participate!
Why Your Emails Aren’t Converting – And It’s Not the Subject Line
Date & Time: November 03, 2026 | 9 AM CT
You've nailed your email marketing — your flows are set up, your sequences are running, your open rates are solid. So why aren't those clicks turning into sales? This talk picks up where email leaves off.
You will learn:
Specific on-site trust gaps.
UX friction points, and quiet conversion leaks.
What to fix so your emails finally get the results they deserve.
From one-time to lifetime: post-purchase flows before BFCM
Date & Time: November 05, 2026 | 9 AM CT
BFCM brings more first-time buyers than any other week of the year. The flows you switch on now decide how many of them come back.
You will learn:
Which post-purchase flows need to be live before BFCM traffic hits.
How to turn one-time BFCM buyers into repeat customers without relying on discounts.
Using Omnisend MCP to check your flow coverage and spot gaps in minutes.
Campaign chaos? Fix your BFCM fast
Date & Time: November 12, 2026 | 9 AM CT
Behind on BFCM prep with a week to go? There's still time to catch up — with AI doing the heavy lifting.
You will learn:
Building BFCM campaigns fast with Omnisend AI and MCP.
The last-minute segments and automations still worth setting up.
What to skip when time runs out — and what you can't afford to.
Last-mile BFCM checklist
Date & Time: November 17, 2026 | 11 AM CT
The week before BFCM is for final checks, not new builds. Here's the last-mile checklist to run through before you hit send.
You will learn:
The pre-launch QA list: links, tracking, mobile rendering, unsubscribe compliance.
Confirming automations, segments, and sending limits are ready for peak load.
A go/no-go framework for the 48 hours before launch.
An exclusive look at subscriber collection via Instagram.
Beyond the send: Monitor and optimize your BFCM campaigns
Date & Time: November 19, 2026 | 9 AM CT
Running campaigns is only half the battle — optimizing them is where the wins happen. Join us to learn how to break down your BFCM reports in Omnisend, avoid the mistakes most brands make, and turn numbers into revenue-driving decisions.
You will learn:
How to read your BFCM campaign reports.
The biggest mistakes brands make when analyzing BFCM results.
Which metrics actually drive optimization.
Don’t stop at BFCM: How to win the gifting season
Date & Time: November 23, 2026 | 9 AM CT
BFCM is the start of the holiday season, not the end. Here's how to keep sales coming through the December gifting rush without burning out your list.
You will learn:
Planning holiday campaigns beyond Cyber Monday: gift guides, shipping deadlines, last-minute gifting.
Segmenting BFCM buyers and gift shoppers so each gets the right message.
Using AI to plan and draft your December campaign calendar in minutes.
Omnisend MCP deep dive: use cases, tips and maximum impact
Date & Time: November 24, 2026 | 9 AM CT
Your AI assistant is brilliant — but it can't see your Omnisend data. MCP is the bridge that changes that, and BFCM is the perfect time to put it to work.
You will learn:
What MCP is and how Omnisend's MCP server works.
Use cases loved by experts.
How to offload a chunk of your marketing workload to AI.
Couldn't find an answer to your question? Connect with our Support Team at [email protected] or via in-app chat.