The Partner Portal is your primary workspace for managing client accounts associated with your partner activity. You can add new stores, request access to existing ones, and track all accounts that contribute to your partner earnings.
In this guide, we’ll walk through how to create and manage client accounts and how Omnisend helps you connect with new clients.
Before You Begin
If you haven't created an account in the Omnisend Partner Portal, check our dedicated guide.
In order to receive earnings for an account that you created for your client, you need to transfer the account ownership to your client.
Add New Accounts in Partner Portal
In your Partner Portal account, you can add as many client accounts as needed. There are two ways to add a client account:
Set up a new Omnisend account on behalf of your client and then transfer ownership to them.
Request access to an existing Omnisend account that your client has already created.
Set Up a New Client's Account
To create a new Omnisend account for your client’s business, follow these steps:
Step 1. Go to the Accounts tab → Click the Add account button → Select Set up a new client's account and fill out your client's account details.
Step 2. After entering the store information, you’ll be prompted to add your client’s email address so they can receive the ownership transfer link automatically.
This step is optional if you prefer to complete the account setup before transferring ownership.
However, remember that the account will not count toward your partner's earnings until ownership is transferred to the client.
If you choose to transfer ownership later, you can do so at any time. Go to Accounts → click the three dots next to the store → select Transfer ownership.
Note: Make sure to transfer ownership to an email address that does not already own another Omnisend account. One email address can be linked to only one Omnisend account as the owner.
Step 3. Once you initiate the ownership transfer, your client will receive an email with a link to accept the transfer.
After you send the transfer invitation, the account status will change to Transfer Pending, indicating that the client still needs to accept the transfer.
Once your client clicks the link, completes the sign-up process, and accepts ownership, the account status will update to Collaborator, and your access to their Omnisend account will change accordingly. Learn more about the Collaborator status below.
Note: The ownership transfer link expires after 28 days. However, at any time, you can resend it by clicking the three dots next to the account name and selecting Resend invitation.
🎥 Watch the tutorial on creating and transferring client accounts:
Request Access to Existing Account
If your client has already created an account, you must request access to it. To do this, follow these steps:
Step 1. Ask your client for their Account ID, which can be found in Stores → Account ID.
Step 2. Go to the Accounts tab → Click the Add account button → Select Request access to an existing account option, and paste your client's Account ID.
You can also edit the message you want to send to your client to request access to their account.
Step 3. Your client will receive an email with a link to approve your access. They must open the email and click the link for you to gain access to their store.
After your client accepts the request, the account status will change to Collaborator, and you’ll be able to open and manage their Omnisend account.
Note: When you access one Omnisend account as a collaborator, you equally access all brands the client has under that account.
Access Your Client's Account
In the Accounts tab, you can access any client account with one click. Each account shows all the brands the client has under it. Simply click the brand name you want to open, and you will be redirected to the Omnisend account.
Understand Account Statuses
Each client account in your Partner Portal has a status that indicates your level of access and the current stage of the account.
Under the Accounts tab, you can filter clients by their status:
🎥 Watch the tutorial on navigating account statuses:
Ownership Transfer Required
This status appears when you created the client’s account in the Partner Portal but have not yet transferred ownership to your client. You still have Owner access, and your client does not have access to the account.
You can transfer ownership anytime by going to Accounts → Click the three dots next to the account → Select Transfer ownership.
Note: An account will not be counted toward your partner earnings until ownership is transferred and the client selects a paid plan.
Transfer Pending
This status appears after you initiate the ownership transfer. Your client has received the transfer email but has not yet accepted it, and you can still access the store as Owner.
Once your client clicks the link, completes the sign-up process, and accepts the transfer, you will receive Collaborator access, and the account will be ready to manage.
Access Pending
This status appears when you request access to an existing Omnisend account created by your client. The invitation email has been sent, but your client has not yet approved your access.
After your client accepts the request, the account status will change to Collaborator, and you’ll be able to access all brands under the account.
Collaborator Access
This status appears when:
You transferred ownership to your client, and they completed the sign-up;
Or your client approved your request to access their existing account
As a Collaborator, you have Admin access to the account and can work across all brands under the client’s Omnisend account.
Note: You'll start earning from the account only after the client selects a paid plan.
If you no longer need access to a store, you can withdraw your collaborator access at any time under Accounts. Click the three dots next to the account → Select Withdraw access.
Important: Once you withdraw access from an account, you will no longer see it in your Partner Portal, and you will stop earning revenue share from it. However, your client will continue using their Omnisend account normally.
💡 If you withdrew access by mistake, you can request access again by following the steps for Accessing an Existing Client Account.
Access Omnisend Lead Generation Channels for Partners
As an Omnisend partner, you have access to exclusive lead generation opportunities that connect you with new clients who need your expertise.
If an Omnisend user needs help with their account, they can submit a request through the Hire a Partner option available in the app.
All incoming requests are reviewed by our Partnerships Team and then shared with eligible partners in a dedicated Slack channel. From there, you can view the request details and, if interested, request access to the merchant’s store and assist with the tasks they need help with.
In addition to Slack, once you reach five paid accounts in your partner portal, you also get listed in the Omnisend Partner Directory. This provides you with additional visibility, enabling merchants to discover your services directly and contact you through your directory profile.
Note: The dedicated Slack channel and Partner Directory are available only to Omnisend partners who manage five or more paid client accounts. Omnisend app users who are not registered as partners do not have access to these channels.
FAQ
What happens if my client doesn’t accept the ownership transfer?
The account will remain under your ownership with the Transfer Pending status, and it will not count toward your partner earnings until the client accepts.
What if I entered the wrong email address during the ownership transfer process?
You can always cancel the invitation and resend it to the correct email address.
Why can’t I see a client account anymore?
You may have withdrawn access, or the client revoked your access. In both cases, the account is removed from your Partner Portal, but you can request access again if needed.
Does requesting access to a client account automatically grant me revenue share?
Not immediately. The account contributes to your earnings only after the client accepts your access request and selects a paid plan.
Any Questions? Reach out to our Partnership Team at [email protected].

















