Loop Returns is a Shopify platform that enables merchants to simplify the returns process and encourage customers to turn returns into exchanges by offering 4 ways to return: exchange, shop now, store credit, or refund.
Integrate Omnisend with Loop Returns to send email and SMS updates based on the return-related events sent by Loop Returns.
Firstly, create an API key. To do this click on your brand name in the top right corner -> Store settings:
Click on the 'API keys' section:
Then click the 'Create API Key' button:
Enter the name of your API key, keep default settings and click 'Save':
Then proceed to your Loop Returns account. Go to Settings - > Integrations - > enable the toggle next to the Omnisend integration:
Paste your API key into the corresponding field in the popup window and click 'Save':
That's it! The integration is enabled.
What Data is Passed
Once the integration is enabled, a number of custom events will be created. Here's a full list of them:
Loop Return Created
Loop Return Status Updated
Loop Label Created
Loop Label Updated
Loop Exchange Out Of Stock
Loop Out Of Stock Resolved
Loop Return Expiring
Loop Return Expired
Loop Instant Exchange Reminder
Loop Instant Exchange Notice
Loop Payment Transaction
Loop Refund Transaction
All of these custom events will be passed along with a number of different properties. You'll be able to use these properties to split the workflows into a few different flows using the Split block. Also, you'll be able to add them to your Email/SMS content in the Automation Workflows based on each of the custom events passed by Loop Returns.
Custom property name and data type
The customer’s phone number
The customer's email address
Loop Generated RMA#
Current Return Status: [open, closed, cancelled, expired].
Original Order Name
Return Status Page URL
Whether Labels were enabled for this return
A link to download the label
The tracking number for the label
A link to the package’s tracking page. We recommend using the Return Status Page instead.
Current transit status of the return package. [new, pre_transit, in_transit, out_for_delivery, delivered, cancelled, unknown]
The name of the carrier that issued the label.
The outcome of the return. [exchange, upsell, refund, credit, exchange+refund, exchange+credit].
The outcome of an Out of Stock event (only present on relevant events). [credit, refund].
Building Workflows Using Loop Returns Custom Events
To create a workflow based on one of the Loop Returns custom events, go to the Automations tab - > click 'New workflow' button:
Then create a Custom Workflow:
Pick one of the Loop Returns events as a trigger for your workflow:
Then you may split based on any of the properties passed along with this event. For example, you can create separate paths for those who have picked 'I found something else I like more / I'd like a different item instead' as a Return Reason and send everyone who has picked any other reason through another workflow path:
Then proceed to build your workflow further by adding Email and/or SMS blocks that will be sent to everybody who'll trigger this workflow. To add properties passed along with the custom event to the email/SMS content, use personalization tags. Here's a simple example of an email that you can send to the customer informing him that the new Return for his order has been just created and that he can visit the Return Status page to track the progress.