Once you sign up for a paid plan (Standard, Pro or Enterprise), your billing cycle begins and lasts for one month (unless you go with a yearly plan). This article explains how we charge and what to do if you run out of credits before your billing cycle ends.


Billing periods (monthly and yearly)

Omnisend offers two types of subscriptions: monthly and yearly. Monthly subscription means that you are billed on a monthly basis, whereas yearly means that you get charged only once a year.

Monthly subscription renewal is done every 30 days. This means that your credit card will be charged every 30 days. While the yearly subscription is done every 360 days.

You are charged according to the amount of active subscribers you have and have to pay upfront a month or a year depending on your subscription.

Charge now

In case you run out of mailing credits before your billing period ends, you might want to hit a Charge now button on your account and get additional mailing credits. Regardless of the pricing plan you have, here's how it works:

  1. Charge now does not change your billing cycle. Billing cycle stays the same as it was and is not extended or shortened. You will be billed for the whole month as usual, additionally to your Charge now charge.
  2. Charge now is a non-recurring charge, meaning you can use it only when you need it.
  3. Charge now does not change your monthly or yearly total for the chosen pricing plan.


The price for Charge now is calculated with the following formula:

Total monthly price / number of the current billing cycle week = Charge now price

The minimum charge for Charge now is $10.

Mailing credits you get are added according to the following formula:

Number of monthly credits / number of the current billing cycle week = Extra credits added to your account

Days are always rounded to the higher limit, i.e. 3 days mean 1 week, 8 days mean 2 weeks, etc.


Let's say you have 3 more days left until your next billing cycle and click on Charge now. You have 12000 subscribers, are on Standard plan, and pay $150 per month.

Total monthly price: $150
Number of the current billing cycle week: 4 (out of 4)
Then your additional charge will be: $150 / 4 = $37.50

Number of monthly credits: 144,000
Number of the current billing cycle week: 4 (out of 4)
Then your additional mailing credits will be: 144,000 / 4 = 36,000


Finding Charge now option

There are two ways to get more mailing credits: 

  • in case you run out of your mailing credits before launching or scheduling your campaign, you will be offered to refill them immediately
  • in case you notice that your automation might need more mailing credits before the billing month ends, you can find Charge now button at Store Settings > Billing once you're out of credits.


Upgrading billing tier

Omnisend pricing is based on the billing tiers. We automatically adjust the billing tier as your list grows or shrinks. Take into account that after the first payment your monthly billing tier will be counted based on two numbers - your current number of subscribers and non-subscribed contacts that received automated emails in the last 30 days. 

Say that you upgraded your account with a small number of contacts and imported more contacts before the end of that billing cycle. When you try to send a campaign to more subscribers than your current billing tier limit in the Send step you will get a message to immediately upgrade your billing tier, click Upgrade > and Upgrade once more to confirm the charge. This will prevent you from running into the issue where your campaign is stopped because you don't have enough of email credits left. 

Upgrading your billing tier in the process of putting your campaign together has the following conditions:

  • The amount you are paying is counted based on the exact number of days left until your next billing cycle, taking into consideration the amount you already paid for your current subscription.
  • The invoice for your charge is generated right away and can be accessed in Account management > Billing history
  • You can upgrade your billing tier for both, monthly and yearly billing cycles
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