With Omnisend's email channel, you can send your customers automated email messages and email campaigns based on their subscription status and actions in your store. This article explains what types of emails you can send to your customers today.
Before You Start
The email channel is already integrated into Omnisend campaigns and automation flows. Therefore, there is no need to install any new apps. Ensure the store is linked with Omnisend, and you're ready to use emails to boost your customers' journeys!
Types of Emails Available
Omnisend has several email templates to choose from:
Email Campaign - send personalized promotional campaigns to stay connected with your customers and share news relevant to all customers or specific target groups.
Welcome Email - use automation to send a welcoming message to all new subscribers who sign up for a newsletter in your store.
Browse Abandonment Email - send an automated email after your subscribers leave your store.
Product Abandonment Email - use automation to contact your subscribers who leave the store while viewing a product in your store.
Shipping Confirmation Email - send an automated email once your customer's order has been shipped.
Cross-Sell Email - send highly targeted automated emails to your customers to cross-sell or up-sell your products.
Order Follow-up Email - send a follow-up to your customer with the status of their recent order and include a discount code for their next purchase.
Cancellation Confirmation Email - send an automated email after your customer cancels a placed order.
Customer Reactivation Email - re-engage with your customers by sending one or a series of emails within a specific period from the last purchase.
Birthday Email - if you collect the date of birth of your customer, wish them a Happy Birthday by sending an email on their special day.
Abandoned Cart and Abandoned Checkout Emails - send a reminder email and encourage your store's visitors to complete their orders when they leave a product in the cart without proceeding to payment or when they abandon the checkout process.
Back in Stock Automation - notify customers when their favorite products are back in stock.
Custom Automation Email - send a customized email to your customers triggered by custom events.
💡 With Omnisend's AI Email Optimizer, pre-built email templates, and personalization, you can easily build high-converting marketing emails.
Benefiting From Email Marketing
From the moment you enable your campaigns or automation emails, your customers will receive emails through Omnisend's email channel.
You can send beautiful automated email messages based on shopping triggers and use smart segmentation to send the right message to the right person at the right time. For further instructions on how to set up email automation flows, read this Automation Flow guide in our Knowledge Base.
💬 Learn more about the Email Builder Items in Omnisend.
Have any additional questions? Talk to us at [email protected] or via in-app chat.