PostPilot is direct mail made for DTC/ecommerce. This platform makes it a cinch to send one-off and lifecycle postcard marketing campaigns.

Step 1. Create an API Key. In Omnisend, go to → Apps → Search for "Postcard Marketing Automation" → Click on "Connect Now" → Copy an API Key.

Step 2. Head to your PostPilot account. Go to the Integrations tab and click 'Connect' button next to Omnisend integration.

Step 3. Paste your API key into the corresponding field and click 'Save'.

Step 4. Click 'Connect A New Omnisend Segment' button.

Step 5. Provide a segmentID of Omnisend segment that you'd like to sync with PostPilot. The Segment ID can be found in the URL when the segment is opened. Here's an example.

Step 6. Copy the Segment ID and paste it into the corresponding field in PostPilot integration settings. Provide a name for your segment (it can be the same as in Omnisend or different, it's up to you). Then click 'Save'.

Step 7. In Omnisend, check the box that all the steps are done and confirm the changes.

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PostPilot will immediately start importing your segment data.

PostPilot will sync your Omnisend list or segment data daily. If you need to update it more frequently you can do a manual sync by clicking the sync button.
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Once you've enabled the integration and connected a segment you will be able to build a PostPilot segment targeting those customers. You can also create a MailMatch™ campaign targeting email prospects.

Make sure you are targeting the Shopify store that's connected to your Omnisend connection.

Simply create a segment and add a "Omnisend Contact" filter. PostPilot will find customers that are part of that list or segment.

If you're sending a MailMatch™ campaign, PostPilot will attempt to find physical addresses for those prospects in order to send them a postcard.

And you're off to the races!