At Omnisend, our teams develop the product regularly, and new features and improvements are released weekly.
This article contains essential information about the recent releases, which will help you optimize your marketing with Omnisend even further.
Omnisend AI
Email Writing, Segmentation & Automation
Not sure where to start with AI tools in Omnisend? We’ve got you covered. From writing better emails to building smarter segments, this new guide walks you through everything you can do with Omnisend’s built-in AI, plus tips to make it work harder for you.
Forms
Google reCAPTCHA for Forms
Spam submissions and bot signups don’t just clutter your contact list; they hurt your deliverability, inflate bounce rates, and can damage your sender reputation over time. To help protect your list (and your campaigns), you can now enable Google reCAPTCHA on any Omnisend form.
It runs invisibly in the background for genuine visitors, only prompting a challenge if suspicious activity is detected, like bots, proxies, or high-frequency form abuse.
Once enabled, it adds a powerful layer of protection with no disruption to the customer experience.
💡 Key Benefits:
Improve email list quality by blocking fake signups.
Boost deliverability by reducing bounce rates.
Reduce fraud risks from automated bot submissions.
Easy setup with your Google site key.
Email Builder
Improved Email Builder Sidebar
Creating emails just got easier. We’ve rolled out a refreshed side panel in the Email Builder designed to give you more space, better control, and a smoother building experience:
More workspace: A slimmer sidebar gives you more room to design and preview your emails.
Click-to-open panels: No more accidental hovers, panels now open only when you want them to.
Smarter content grouping: Predefined sections are now organized based on how you actually use them.
Easier product content: You’ll now find Product Recommender right next to Product Listing for faster access to personalized product blocks.
Integrations
New App: Cash Loyalty & Rewards
Use Cash Loyalty & Rewards to enhance customer retention and boost sales with a seamless cashback rewards system. This app simplifies loyalty and referral programs, allowing merchants to set up in just two clicks.
Key Features:
Customize features with dedicated support.
Strategically place rewards at product pages, cart, POS, and checkout.
Automate email notifications to keep customers engaged.
Optimized with Shopify's latest tools for lightning-fast performance.
Have Questions?
You can reach us anytime via the in-app chat or by emailing [email protected]. We're available 24/7 and happy to help.
Want to explore past updates?
Check out the What's New collection.