At Omnisend, our teams develop the product regularly, and new features and improvements are released weekly.
In this article, you will find essential information related to the recent releases that will help you optimize your marketing with Omnisend even more.
✨ Feature Spotlight: New Reports ✨
We’ve made big improvements to how you track and analyze your marketing performance! Our New Reports make it easier than ever to get a complete view of your sales across every channel.
Now, you can effortlessly track and compare your sales across email, SMS, and push notifications in a single, unified report.
Compare performance across any time period to see what’s driving your revenue.
Get clear insights into which channels are delivering the most value.
Get an even clearer picture of your marketing strategy.
Analyze engagement and deliverability performance with ease.
Track new metrics, such as placed order rate and revenue per message, to understand how each campaign is performing.
Compare the results across all channels so you can quickly identify what’s working and optimize your efforts.
We’ve designed these updates to be easy to use and understand.
With consistent metrics across all your campaigns and channels, you’ll feel right at home with your data.
Say goodbye to confusing reports! Our new design makes your data straightforward and actionable.
Focus more on growing your business with reports that give you the insights you need—quickly and easily.
With our new reporting tools, you’ll gain more control over your marketing performance and see exactly where you can improve. Ready to start using them? Check out our New Reports Guide for all the details.
Forms
Advanced Scheduling Options
By popular demand, we've added the ability to set start and end dates for your forms with hours and minutes precision. This gives you complete control over when your forms appear and disappear, ensuring they run exactly when you want them to.
⏰ Countdown Timer Auto-Off
If you’ve ever set up a countdown timer and forgotten to turn your form off, this one’s for you! We’ve added the ability to automatically turn off the form once the countdown timer ends. This helps avoid any confusion with customers and keeps everything running smoothly.
Email Builder
Dark Mode Preview
We know how important it is for your emails to look great in all environments. Now, with the new Dark Mode Preview, you can see how your emails will look when viewed in dark mode. There are two modes to choose from:
Full Dark Mode: A complete color inversion used by clients like Apple Mail and Gmail (iOS).
Partial Dark Mode: This mode inverts only light areas to dark for clients like Outlook (iOS) and Gmail (Android).
Automations
Restoring Deleted Workflows
Previously, if you accidentally deleted a workflow, you’d have to contact our support team to restore it. Now, you can restore deleted workflows within 90 days—all by yourself!
Bonus 🎁 If you delete a workflow, you can simply click Undo in the confirmation message to instantly bring it back. Super simple!
Product Reviews
Exporting Product Reviews
You asked for it, and it’s here! You can now export your product reviews to have more control over your data. Whether you need them for analysis or just to keep them organized, it’s easier than ever to manage your reviews. You can access functionality by clicking the Settings button in the Review tab or under the Reviews section in Store settings.
UI Improvements Across the Platform
We’ve rolled out several user interface (UI) improvements that make using the platform even smoother. Here’s a quick look at the updates:
Improved Form Builder: Error messages are now more specific, helping you quickly identify and fix issues, especially with multi-step forms.
Smoother Navigation: We’ve made transitions between sections faster and more intuitive, so you can move between tasks without hassle.
Clearer Reporting Views in Automations: Reporting pages have been optimized to provide more clarity and quicker access to key data.
Brand Colors in Email Builder: Your brand colors are now automatically included in the color picker when designing emails, making it easier to stay on-brand.
Workflow Copying Improvements: When copying workflows, you’ll now see clearer options for available destination stores and helpful tooltips that explain any restrictions.
Deliverability Improvements: We’ve also improved the deliverability error messages for SPF and DKIM records so you can better troubleshoot sender domain issues directly.
These UI improvements are designed to simplify your experience and make your work faster and more efficient. We’re always focused on making your time in Omnisend smoother and more enjoyable.
That’s all for this month’s updates! We’re constantly working to make your experience better and give you more powerful tools to succeed. Stay tuned for even more exciting features next month! If you have any questions, feel free to reach out at [email protected] or via in-app chat. We are here 24/7!