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Sender Email Address

Learn here all about sender email addresses in your Omnisend account that you use for communication with your clients

Ira avatar
Written by Ira
Updated over a week ago

To create an account with Omnisend, you will need to have an email address. We will use this email address to communicate with you. To send your email campaigns and automation to your customers, you can add different email addresses and use those for communication.

In this article, learn how to add and verify your email addresses.

Before You Begin

You won't be allowed to use the email on these domains to send emails to real recipients:

  • @yahoo.com;

  • @msn.com;

  • @hotmail.com;

  • @outlook.com;

  • @live.com;

  • @gmail.com, etc.

Important: When you sign up on omnisend.com, and your registration email domain can also be used in the sender email (i.e., not yahoo.com and the ones named above), the registration email will be automatically added as your first email.

Please note that you won't be allowed to send an email from @gmail.com, @yahoo.com, etc. email due to deliverability reasons. So, to avoid this and improve your emails' inbox placement, which will definitely impact your email's performance in turn, make sure to use a sender's email on your own domain.

Important! Users who sign up through Shopify will receive an Account Confirmation email to the inbox they registered with. If the account gets verified, Omnisend will automatically add the account email as their first email.

Starting February 1st, you might notice a new email address called Shared Omnisend Email on your Email addresses page. Shared Omnisend email is the default email address provided by Omnisend. This email address will be used as the sender's address for messages sent by all users who utilize shared sender domains.

Essentially, you can use Omnisend shared email or verify your store's email on your custom domain. If you choose to use your custom domain, make sure that the sender email you add here is aligned with your custom domain. For example, if your custom domain is shop.com, then the email you add should be on the same domain, like [email protected].

Sender Email Setup Process

When setting up a campaign, use an email address from your business as the Sender's email. It should match the domain assigned for sending campaigns.

When setting up an automation, use an email that represents your business in the Sender email address field. It should match the domain assigned for sending automation.

Reply-to Email Setup Process

The replies you receive from your customers can be sent to a different email address than the one you use to send your campaign or automation. Set up a reply to an email by verifying your email in the Email tab.

Step 1. Click on the Profile icon and go to Store settings → Email → Email addresses.

Step 2. Add a new email by clicking the 'Add email address' button.

Step 3. Enter the email you will use to communicate with your clients and hit Save.

Step 4. Once the email is added, a verification email will be sent to your inbox to confirm the selected email.

The time it takes to receive the verification email in your inbox can vary. If you don't find the email in the main inbox, remember to check promotions and junk folders. 

Is your email not going through? Email us at [email protected] from the address you would like to verify, and we will do the verification manually.

Finally, in the same email addresses tab, you can add more emails that can come in handy for your email marketing activities. You will have the option to delete the email at any time. 

You'll be able to set up the reply-to email after sending an email campaign or automation.

Important ⚠️ When you send an email using address X but set address Y for replies, you're telling people to send their manual replies to address Y. However, automatic replies like out-of-office messages often ignore the "Reply-To" address and send the response back to the "From" address, which is address X. This happens because automatic reply systems usually check the "From" field, not the "Reply-To" field, so they respond to address X instead of Y.

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