Growave is an application for Shopify users that provides a wide range of opportunities to reach customers, build customer loyalty, and increase conversions with ease. By integrating this application with Omnisend, you will benefit from sending a review request for the recently purchased products, back-in-stock notifications, and more.
Setup Process
Step 1. In Omnisend, go to Apps → search for Growave: Loyalty, Wishlist & Review (or you can simply open this page)
Step 2. Click Connect now.
Step 3. The API key will be generated automatically. Click Copy API Key and proceed to your Growave account, but don't click the 'Confirm' button and don't close the page yet.
Step 4. In your Growave's Admin panel, go to Settings → Integrations.
Step 5. Find the Omnisend integration and click Enable. Then click Settings.
Step 6. In the popup window, paste the API key and select all of the events you want to send to Omnisend. Then click Save.
Step 7. Now go back to the Growave page in the Omnisend Apps and click Confirm.
Note: Keep in mind that you won't be able to access this API key anymore. If you need to use the API key again in the future, you'll need to generate a new one.
What Data Is Passed
Once the integration is enabled, the following custom events are created in your Omnisend account. Next to the name of each custom event, you'll see a 'Download' button that lets you download an HTML template prepared by the Growave team for that event. Once you download all of the templates you intend to use, upload each of them to Omnisend.
Growave-review-request - Review request Download
Growave-wishlist-back-in-stock - Products in stock Download
Growave-wishlist-on-sale - Products on sale Download
Growave-wishlist-on-save - Products are waiting Download
Growave-birthday-reward - Birthday reward Download
Growave-earned-points - Earned points Download
Growave-friend-received-referral - Friend received referral Download
Growave-points-expiration - Points expiration Download
Growave-reached-tier - Reached tier Download
Growave-redeem-reward - Redeem reward Download
Growave-referral-completed - Referral completed Download
Note: Right before the Download button, you can see the names of the HTML template files. So, make sure to name the templates in Omnisend using similar names to know which template you should use in each of the workflows you'll build based on Growave custom events.
Growave also passes data from the Rewards app (only if the Rewards app is enabled in your Growave account).
These custom properties are synced from the Growave Rewards app:
BirthDate
PointBalance
ReferralLink
RewardsProgram
TierID
TierTitle
These properties are synced to Omnisend in real-time.
Note: Historical data isn't synced. If you have collected Rewards data before enabling the integration, it won't be passed to Omnisend.
Setting up Automation workflows
After you finish with the settings, you can start setting up your automations. Each of the custom events will trigger a different workflow, so be ready to proceed with creating an automation workflow for each of them.
Step 1. In your Omnisend account, go to Automation → Create workflow → Create from scratch.
Step 2. In the automation trigger settings, find and select the event that should trigger this automation.
Step 3. After you set the trigger, you can also use the information passed with this event in your Trigger Filter settings or the Split block.
Step 4. Once you finish the general settings and proceed to the Email message editor, select the correct template from the ones you've imported. As mentioned earlier in this article, it's critical to name templates so you can select them correctly.
That's it! Once you finish designing your emails, you can enable the workflow.
If you have any questions or need assistance, do not hesitate to contact our support team at [email protected].