Adding a contact to an existing list sounds simple, but what about adding a contact to the Segment? The solution is tricky as it depends on the rule specified in your Segment settings.

Let's imagine you have a Segment of VIP customers (big spenders or frequent purchasers). But you also have an Excel sheet with a couple of names that you want to be added.

As the next step, you must import your contacts into Omnisend with a new tag. Learn how to import contacts in the dedicated guide.

Naturally, only those contacts that qualify with the rule would be added to the Segment. So, the most obvious solution is to adjust your Segment settings.

As you can see from the screenshot, we have added a filter checking if your contacts' have a VIP tag. Now, the rules are connected with OR operators, meaning that it will be sufficient for your contacts to belong to the VIP Segment or to have a VIP tag.

There are many ways to tag your contacts. Learn how you can tag your contacts in the corresponding article.

⚠️If you wish to trigger Segment-based automation for those contacts manually added to the Segment, you will need to enable this action in your Segment settings. Find the instructions in the article on Segment-entry based automation.

If you have more questions or need assistance, talk to our Support Team via In-app chat or at [email protected].