In Email Marketing, email is the main channel to communicate with your audience, therefore emails must have a compelling look, design, and reflect your brand's style.

Don’t worry if the design isn’t really your thing. With our New Email Builder, you can create attractive emails and manage effective email marketing campaigns and automations.

In this article, you will learn about our New email builder, how to access it and what features are available already.


Before you begin


Building your email

Undo/Redo button

Saved templates

Visibility settings


Before you begin

  • To access the new email builder, you need to create a new campaign and proceed to the 'Templates' step. Then, you'll be asked to select between Classic and New Email builders.

  • You won't be able to select a classic email builder in your existing campaign once you choose the new email builder. If you'd like to use the classic email builder, create a new email campaign and select one of the templates instead of the new email builder.

  • Check this guide to find out what Content Blocks can be used in the New email builder.


Once you create a new email and select to Use New email builder, you'll access our brand-new email templates.

Browse through them or filter by the goal to select the one that fits your needs for your email.

We also have a plain text email meant for writing a friendly "from the founder "type of email. An HTML email is intended to add your custom code by adding your email's HTML body.

Building your email

Once you pick a template, the system will take you to the new builder. On the right side, you can see Email settings that will help you style your email.

Here you can change the Width of the email and adjust Theme settings including background and canvas colors in the Colors menu and button style in the Buttons menu.

To add a section to your email click the 'Quick add' left side. You can choose all the different types of layouts that you want. Drag them to the place where you want to add them:

Once you select the section layout, you can add padding and background color in the menu on the right.

To add a new content block to the section that you've created, open the Quick add menu and drag the block to the section where you want to add it:

To move or delete the section, use controls on the left side. To delete a specific content block, use controls on the right side.

You can leave some content blocks empty, and the builder will respect that space to create more focused and intricate layouts.

Adjust your global email styles by changing the button and text colors, text font families, sizes, and email width:

💡 Check this guide to find out what Content Blocks can be used in the New email builder.

Undo/Redo button

You can also redo/undo the changes you made in the new email builder using the buttons in the top right corner. There are unlimited undo steps, so you can get to the beginning of designing with the possibility of starting from scratch.

Note! Reloading the page restarts the feature, so undo history will be lost.

Saved Templates

You can save the email templates you create using the New email builder for future usage. When you're finished editing the email and wish to save it as a template, click the little arrow in the top right corner and select the Save as template option.

You will see a popup window with 2 options:

  • You can save your template as a new one;

  • You can update one of your existing saved templates with the current design;

    Once you save the template, you will see a message indicating that your template was saved successfully:

Important! Once you create a campaign or automation, saved templates built with a new email builder will be available under Saved Templates. Saved templates created with a New builder can only be utilized in the New email builder; if you choose to work in the classic email builder, you will not see your saved templates and vice versa.

Also, it's not possible to copy the templates built with the New email builder between brands for now.

Visibility settings

Sometimes you may want to show a specific content block for mobile or desktop users. To limit the visibility, click on the content block you'd like to change the visibility for and choose the Layout tab.

Scroll down to Display settings -> Choose which devices should show the content block selected. You can show it to:

  • all devices;

  • mobile devices only;

  • desktop devices only.


Is it possible to render emails built in the new email builder without any issues on Dark Mode devices? You can read more about this here: The Ultimate Guide to Dark Mode for Email Marketers.

I don't see a new email builder in my account when creating a new email campaign. What can I do? If you want access to a new email builder and don't have it yet, contact our Support Team, and they'll enable a new email builder for your account.

Have any questions? Contact our Support team at [email protected].

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