Scratch & Win helps to increase your sales, newsletter subscribers, viral referral traffic, repeat visits, and engagement by showing a customizable scratch card anywhere on your website.
Before You Start
Make sure you have Scratch & Win installed in your store;
The setup process detailed below is specifically outlined for Shopify stores; however, it is applicable and equivalent to any other website platform that supports Scratch & Win.
Setup Process
Step 1. Create an API key in Store settings → API keys. You can find the full guide here.
Step 2. Go to the Scratch & Win app menu → hover on the left-hand side → select Integrations → find Omnisend → enter the API key and click Validate & Save.
Step 3. Create a new campaign or select an existing one, then go to Settings → Lead form → Labels → Turn on "Newsletter and Marketing permissions" and Save.
Finally, update/publish your Campaign, and it will send customer's subscription to Omnisend as soon as they interact with Newsletter action.
What Data is Passed
Email;
First name;
Subscription status*;
Campaign-specific tag and 'source: scratch and win' tag*.
Contact subscription status and tags will be passed to Omnisend only if they agree to Marketing messages by checking the relevant checkbox in the Scratch & Win app.
If you need any help or face any difficulties, please contact us at [email protected]. We are here 24/7 for you!