What is API?
Omnisend API allows you to connect any ecommerce platform or add custom features to your current integration.
Basically, an API is a set of functions and procedures that allows one platform to be integrated with another. It enables one platform to transfer data to another without constant interference or manual labor.
API Eligibility
You can integrate your store to Omnisend via our API if you are using any of these ecommerce platforms:
Magento
OpenCart
any other platform (including custom ecommerce platforms)
If you are using Omnisend on Shopify, WooCommerce, or BigCommerce, there is no need for integration via API, as all the major parts of integration are covered automatically.
Omnisend API Documentation
Omnisend API documentation (API reference) can be found here. Before you start your integration, we suggest checking out the following parts of the documentation
For debugging purposes, we advise you to use our Developer Center.
Once you've connected your store to Omnisend, you might want to proceed with further backend integration to make all the features work:
For help with the product picker, check this guide;
If you want to use automations such as Product Abandonment or Browse Abandonment, you'll need to complete the steps explained here;
If you want to use Abandoned Cart automations, you'll need to complete the steps explained here;
To pass orders to Omnisend and be able to use Order and Shipping Confirmation workflows, check this guide.
To pass contact info to Omnisend, check this guide.
Have any additional questions? Talk to us at [email protected].