Shoplazza is a shopping cart commerce technology company that makes it easy to start, market, and manage online stores of any size.
In this guide, you'll learn how to connect your Shoplazza store with Omnisend to sync contacts, products, and orders.
Before You Begin
Ensure you have:
An active Shoplazza store with admin access.
An Omnisend account. Learn how to create an Omnisend account.
Access permissions in both platforms
Migrating from another platform? Omnisend supports one primary store integration at a time. Contact our Support Team to disconnect your old store first.
Setup Process
Step 1: Connect Omnisend to Shoplazza
In your Omnisend account, click Connect your store on the Dashboard page.
Select Shoplazza from the list of ecommerce platforms.
Click Add Omnisend app to get redirected to your Shoplazza store.
Step 2: Authorize Connection in Shoplazza
In Shoplazza → Apps → Omnisend, click Add app.
Follow the steps to authorize the connection. Once done, Omnisend will be listed as Authorized under Apps in your Shoplazza store.
Step 3: Check Connection
Go back to Omnisend and click Check connection. If successful, you'll land on the Dashboard page.
That's it! Your store is now connected to Omnisend.
💡 Initial sync timeline: Existing contacts and products sync within 24 hours. Orders sync immediately once the integration is enabled.
What Data is Passed
Contacts
Omnisend syncs all contact data from your Shoplazza Customers tab immediately. Contacts collected at checkout or via Shoplazza signup forms also sync to Omnisend.
Orders
All orders sync to Omnisend immediately. You can set up an Order Confirmation workflow to send email/SMS messages after orders are placed.
Order statuses in Shoplazza map to Omnisend as shown below:
Order Payment Statuses in Omnisend | Order Payment Statuses in Shoplazza |
Pending | Waiting |
Partially paid | N/A |
Paid | Paid |
Partially refunded | partially_refunded |
Refunded | Refunded |
Voided | Cancelled |
Order Fulfillment Statuses in Omnisend | Order Fulfillment Statuses in Shoplazza |
Unfulfilled | Waiting |
In progress | Shipped/Partially shipped |
Fulfilled | Finished/Partially finished |
Delivered | Finished/Partially finished |
Restocked | Returned/cancel |
Use these statuses to set up Order Confirmation, Shipping Confirmation, and other order-based workflows.
Products
Omnisend syncs all products from your Shoplazza admin. You can segment products by name, variant, category, etc.
Note: New products added to Shoplazza sync only after an order is placed in your store. The order doesn't have to be for the new product. To trigger an immediate sync, place a test order.
You can use the Product Picker in the Product listing block to build email content faster.
Supported Features
Email, SMS, and Push notification campaigns.
Automation workflows: Welcome, Order Confirmation, Shipping Confirmation, Birthday, Contact enters/exits segment, Browse Abandonment, Abandoned Checkout & Abandoned Cart, Cross-Sell.
Live activity (Page viewed is tracked only)
Full reports of campaigns, signup forms, and automation.
⚠️ Not supported: Product Abandonment workflow (data isn't passed through this integration)
💡 Ready to start? Set up your first automation or build a signup form.
FAQ
How long does it take for new products to appear in Omnisend?
New products sync only after any order is placed in your store (the order doesn't have to be for the new product). To trigger an immediate sync, place a test order.
Why are product prices in my abandoned cart emails incorrect?
If you use Shoplazza apps or plugins that modify product pricing, those changes may not sync to Omnisend. Omnisend pulls product data from Shoplazza, which reflects base prices. Ensure pricing updates are made in your Shoplazza admin.
Can I send Product Abandonment emails to my Shoplazza store customers?
No. Product Abandonment data isn't passed through this integration.
Can I track page views or product views with Shoplazza?
Shoplazza currently tracks only page views in Live View. Product pages are not tracked yet for now.
For any further assistance, please contact our Support Team using the in-app chat or by sending an email to [email protected].