Here at Omnisend, our Teams develop the product regularly, and new features and improvements are released weekly.

In this article, you will find essential information related to the recent releases that will help you optimize your marketing with Omnisend even more!

Account settings

From the dropdown menu of your Omnisend account, you can now directly access our educational hub - Omnisend Academy. The content offered in the Academy is designed to assist you in maximizing your use of Omnisend. It is where you will find a wide variety of content, ranging from weekly tips to the fundamentals of how to use the platform.

New Email Builder

  • Preheader block is now available in New Email Builder. It includes a view-in browser link that allows your email recipients to view the web version of the email stored on our servers. Adding this link to your email message preheader may protect your newsletter recipients from any issues with displaying images or viewing HTML emails.

  • Translations are now available in the New Email Builder. Translations included are Web version; if you cannot see images, please click here, Unsubscribe, Edit preferences, Permission reminder, Discount element: Expires on, Order confirmation title, Order confirmation text, Shipping confirmation title, Shipping confirmation text, Cancellation confirmation title, Cancellation confirmation text, Order summary, Order, Discount, Price after discount, Product ID, Product SKU, Variant, Vendor, Weight, Quantity, Order total, Subtotal price, Shipping price, Tax, Taxes included, Total price, Billing and shipping, Billing, Payment method, Shipping, Shipping method, Order button, Track your order button, product viewed title, Product viewed text, product viewed button, Page viewed title, Page viewed text, Page viewed button, Cross-Sell title, Months.

Forms

  • New Form Builder is now available for the Email and Phone subscription collection popup. This form pops up on specific website pages based on your timing: after a particular amount of time on your site, after scrolling, on exit, etc. It allows you to collect customer emails, offer discounts, and start Welcome automation by collecting email opt-ins. Add additional input fields to collect your customers’ names and cities. Read more in this guide.

  • New form templates for the New Form Builder. Use our new templates to build a form for a special occasion 💌

Segmentation

  • "Exists filter" is now available in New Segmentation to help you build more sophisticated segments.

  • Copy and Paste logic in New Segmentation. Sometimes you can have a long list of tags, ZIP codes, custom properties, etc., that you'd like to base your segment on. For this sake, you can enter the value manually or copy and paste all the values you need into the field.

New App Market Category

We’ve launched a brand new ‘Email Builder’ category in our App Market to help unleash your creativity on your emails and make them stand out even more in the inbox crowd!

Integrations

  • Playable. Upload a video to create up to a 60-second clip, and Playable will ensure all recipients receive an optimized version of the video email, no matter what connected device they use.
    This app is in our App Store; Read more in the dedicated guide;

  • LimeSpot. Upsell & Cross-Sell App. AI-driven product recommendations are unique to each visitor, whether or not they have purchased from you before.
    This app is in our App Store; Read more in the dedicated guide;

  • Glood.ai. Personalization platform allows e-commerce businesses to implement product recommendations that give users an attentive and exclusive shopping experience.
    This app is in our App Store; Read more in the dedicated guide;

  • MESA. The all-in-one answer for automating your Shopify store challenges. Connect your apps, integrate data systems, send notifications, and schedule changes.
    This app is in our App Store; Read more in the dedicated guide;

  • UpViral. A powerful viral marketing application available to businesses and enterprises of any size. It allows you to whip up a frenzy of social shares and new referrals, host giveaways to create a huge buzz, generate leads on demand, and get the ultimate edge with a viral waitlist.
    This app is in our App Store; Read more in the dedicated guide;

  • Zotabox. An easy-to-use package of 20+ promotional sales tools for your website, including Easy Popup, Header Bar, Landing Page Builder, Slider, and many others.
    This app is in our App Store; Read more in the dedicated guide;

  • Stripo Editor. An all-in-one email design platform designed to enable users to build emails of any complexity fast. The solution includes 900 ready-to-use templates, plus the ability to save and reuse email modules across multiple campaigns.
    This app is in our App Store; Read more in the dedicated guide;

  • VideoPeel. A premier remote video capturing platform for businesses to capture, respond to, analyze, and share videos from their customers.
    This app is in our App Store; Read more in the dedicated guide;

  • Reelevant. Create templates of texts, images, or animated visuals based on dynamic attributes. Trigger on-demand content depending on the customer attributes and turns data into individualized cross-channel content.

    This app is in our App Store; Read more in the dedicated guide;

  • CrazyRocket. All-in-one spin wheel, scratch card & slot machine popups.
    This app is in our App Store; Read more in the dedicated guide;

  • Lateshipment. This app helps reduce shipping costs by up to 20% through automated service-failure refunds. Provide events for personalized content based on the contact's shipping information.

    This app is in our App Store; Read more in the dedicated guide;

  • Goaffpro. The most popular affiliate marketing app on Shopify - 50,000+ Stores already use it. Sync affiliates from your Goaffpro account to your Omnisend audience.

    This app is in our App Store; Read more in the dedicated guide.

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